YEAR
2022
BUZY
ROLE
Product Design
A productivity app designed to organize and manage one’s time, relieving the stress of an overwhelming schedule and making the most out of one’s day.
Overview
How might we help college students feel less overwhelmed with their busy schedules?
Project Goal:
Our goal was to design an app to mitigate the stress that comes with an overwhelming schedule and empower users to maximize their time by streamlining the planning and organization process.

Achievements:
Recognized by numerous users, our tool has proven to be invaluable in assisting students in achieving academic success. It's helpful and crucial nature has garnered praise from a wide range of individuals who have experienced its positive impact firsthand.



Process:‍
Figma Prototype
Solution
Visualization of how a user may use BUZY
Empathize/ Research
Understanding the Problem Space
Research Goals: 


3 Types of Research:


Survey Results:


Quotes from User Interviews:
Define
Understanding the Solution Space
Key Insights:
User Personas:
‍
Ideate
Ideating Design Opportunities
Design Sketches/ Wireframes:‍
Change in Direction
After user feedback, we realized...
- We strayed away from user goals of making users feel less overwhelmed
- We were too focused on trying to add a multitude of features (widget hub, calendar, smiley face) that we ended up forgetting to focus on simplicity and ease of use

As a result...
‍our design lacked cohesiveness and intuitiveness.
Design System
Protoype/ Testing
To Do
Time Blocking
Goals & Progress
FInal Design / Key Features
To Do List
A place to jot down/organize your thoughts when overwhelmed with things to do.
‍
Time Blocking
Organize your day in specific blocks of time to combat procrastination and set aside time for deep concentration.
‍
Goals & Progress
Get motivated and build up your habits by looking at your metrics

‍
Results
User Testimonies
Takeaways and Learnings
Takeaways and Learnings
THANK YOU!
View other Work
MELISSA LEE 2023